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About Us

We know that small business owners don't go into business to stay "small."

And that everyone’s definition of Big is different. Whether you want to have more locations, make larger profits, impact your community, do what you love or something else, your definition of Big is part of what makes your business unique. The challenge is, how do you get to your vision of Big?

WHAT DO WE KNOW ABOUT BIG?
In past lives, our team has worked with major companies like Coca-Cola, NBC Universal and Burger King. We’ve seen how throwing money at problems like declining sales or low brand awareness in the form of national TV commercials or sponsoring the Olympics can potentially improve business results. Doing that sort of work can be fun and really feed our creative side but for entrepreneurs, these types of tactics aren’t just out of reach, they’re not even in the realm of possibility.

THAT’S WHERE WE COME IN.
Like our namesake, SPOT, we are an entrepreneur’s best friend. We work closely with you to find what makes your business unique and then focus strategies and tactics that get your existing customers to buy more and new customers to drive past competitors to buy from you. We also look at how your business operates and provide expert advice on how little changes can make a huge difference.

OUR VERSION OF BIG.
We don’t want 30 offices around the world (and all the overhead and headaches that come with them). We want to help other entrepreneurs, do what we love and, let’s be honest, make money doing it. So if you are looking for an agency or consultant with a flashy client list or offices with a swanky address, we’re probably not right for each other. If you are looking for a firm that understands what it means to be small and can help you achieve your own Big, we’d love to chat with you. Just click to send us a note or call us at the number below to get started.

Our Philosophy

More than just guiding principals, these basic tenets form the foundation of the core ideology we help our clients develop for their own brands and businesses.

START WITH THE FUNDAMENTALS

Immersing ourselves not only in the trends, technologies and best practices of our industry but also those of our clients’ business, category, customers, prospects and culture.

ERADICATE ANALYSIS PARALYSIS

Making timely yet informed decisions rooted in a combination of empirical data and calculated risk-taking is key to our success.

WE ARE SMARTER THAN ME

Being keenly aware of the sophistication of our clients and giving them the respect of key stakeholders in every step of the marketing process.

NEVER LOSE THE SPIRIT OF FUN

Finding the people and activities that ignite our passion. This mentality translates into the work and the relationships with our clients.

TRY NEW THINGS

Pushing ourselves and encouraging our clients to be curious and open to new ideas and concepts, whatever their source.

LEAD FROM THE FRONT

Having confidence in our skill set, our clients and the work. We develop great strategy but we aren’t afraid to roll up our sleeves and get our hands dirty during execution. We advocate for creatives, defend accounts and build bridges between the two. We do what it takes to create success.

Ready to talk about how we can help you reach your BIG? Let’s chat!